Case studyE-commerce
ROAS scale-up for a DTC retail brand
5.8×
blended ROAS after 90 days
+220%
revenue from paid
Paid Ads Agency4.9/5130+ verified reviews
PPC services built to turn ad spend into qualified leads.
We audit, build, launch, and optimize paid campaigns across Google Ads, Microsoft Advertising, Meta, and other paid channels — with tracking, landing pages, reporting, and a dedicated team behind every account.
80M+ in ad spend managed nationwide.
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Organic results
Paid Search Management
What are PPC services?
PPC ads are paid advertising placements where a business pays when someone clicks the ad — usually after searching for, comparing, or showing interest in services like yours. But PPC services are not just "setting up ads." They are a managed system — strategy, structure, keyword and audience research, campaign setup, conversion tracking, landing page alignment, budget management, testing, and reporting tied to real business KPIs.
We build paid advertising systems across search, social, video, local, and other paid channels — from Google Ads and Microsoft Advertising / Bing to Meta, TikTok, YouTube, Local Services Ads, and beyond. The goal is simple: connect qualified traffic with a conversion-ready funnel, built end-to-end by one team.
Talk to a PPC strategistGooglePartner
Meta Business Partner
Microsoft Advertising
Bing Ads Accredited
HubSpot Partner
Semrush Agency Partner
Performance impact
How PPC helps businesses turn paid traffic into revenue.
See how our clients scale through more qualified clicks, leads, booked jobs, and pipeline — using real paid media performance data.
Case studyHome Services
Cut CPL in half for a multi-location HVAC brand
−54%
cost per lead reduction
+312%
qualified booked jobs
Case studyB2B / SaaS
Pipeline lift for a B2B services company
+186%
SQL volume from paid search
$1.4M
sourced pipeline (6 mo)
Want results like these for your campaigns? Get a free 30-min PPC strategy session — custom plan within 1 business day.
What's included
What you actually get. No fluff scopes.
Every PPC engagement ships these deliverables — adjusted for your goals, stage, and budget.
Business profile
Geo
Audience
Offer
Competitors
Keyword intent clusters
High intentMid intentBrandCompare
Discovery phase
Brief & niche immersion
Before a single keyword is bid on, we get deep into the business — product, audience, geography, competition, and goals.
- Business model, positioning & service-area mapping
- Target audience & intent segmentation
- Competitor review (paid & organic) with demand & seasonality analysis
- Goal definition tied to KPIs (with compliance notes when relevant)
Sound familiar?
The PPC problems we solve every week.
Most clients come to us spending real money on ads — without a clear view of which campaigns actually produce qualified leads.
"Ad spend keeps going out, but qualified leads aren't coming in."
Intent-based campaign rebuild
Campaigns retargeted to high-intent searches, audiences, locations, and funnel stages — with bid strategies aligned to calls, forms, booked appointments, and sales instead of vanity clicks.
"We can't tell which campaigns actually drive revenue."
Tracking + revenue attribution
Conversion events, call tracking, and CRM attribution rebuilt end-to-end — so optimization runs on real revenue data and weekly reports explain what changed, what it means, and what's next.
"Google keeps auto-applying recommendations with no real strategy behind them."
Strategy-led automation
Smart bidding and automation directed by business goals, clean conversion data, and a deliberate account structure — not Google's default templates.
"Our landing pages leak conversions no matter what we spend on traffic."
PPC landing pages + funnels
Dedicated landing pages and quiz funnels matched to the ad, offer, and intent — fast, mobile-first, and tracked so we can see exactly where users drop off.
"The account has never been properly audited or restructured."
Full account audit + rebuild
Deep audit of search terms, campaign structure, negatives, match types, audiences, and budget logic — followed by a rebuild plan you can actually execute against.
"Lead quality and cost per lead feel completely unpredictable."
Lead quality discipline
Daily search-term mining, negative-keyword discipline, offer testing, and audience tuning — tightening lead quality and CPL month over month instead of swinging at random.
What clients say
Outcomes our clients talk about.
-42%
cost per qualified lead
"We had clicks but no clarity. The audit showed where budget was leaking, campaigns were rebuilt around intent, and reporting finally connected spend to qualified leads."
Marcus B.
Founder · Home Services · Phoenix, AZ
3.2×
qualified pipeline growth
"Google Ads management feels structured for the first time. We know what's being tested, what's working, and what's next. Lead quality is up and CPL is finally moving the right way."
Rachel P.
Marketing Director · B2B SaaS · Boston, MA
+185%
ROAS in 4 months
"Tracking was the difference. Once form, call, and CRM data lined up, the team could actually optimize toward revenue — not vanity conversions."
Elena S.
Head of Growth · E-commerce · Brooklyn, NY
-31%
wasted ad spend
"The dedicated team model is the real upgrade. Strategy, analytics, design, and dev are in one room — that's why our landing pages and campaigns finally agree with each other."
Priya N.
VP Marketing · Multi-Location Brand · Atlanta, GA
Your bench
The specialists behind your growth.
No juniors learning on your ad budget. Every PPC engagement is staffed with senior, role-specific operators working together.
4.9/5
Based on 130+ verified client reviews
Project Manager
Client success lead
Communication, timelines, coordination, and priorities. Your single point of contact.
PPC Specialist
Senior paid media lead
Account structure, campaign setup, search terms, bids, budgets, and optimization.
Analyst
GA4 & attribution expert
Tracking, dashboards, data quality, and weekly + monthly reporting that drives decisions.
AI Integrator
AI ops engineer
Automation, AI workflows, data enrichment, and efficiency improvements across the stack.
Designers
Product & creative designer
Landing visuals, ad creative, banners, and conversion-focused assets that match intent.
Developers
Full-stack engineer
Landing pages, quiz funnels, tracking implementation, and technical fixes that ship fast.
Pricing
Simple PPC management fee. Built around your ad budget.
No packages. No media markups. Your ad budget stays with the platforms — our fee covers strategy, setup, optimization, reporting, and the team behind the work.
Flat fee, all-inclusive
PPC Management
10%of monthly ad spend
$2,500 / month minimum
PPC strategy & account planning aligned to revenue goals
Full account audit & structural rebuild
Campaign, keyword & audience management
Bidding & budget pacing optimization
Ad copy, creative & asset testing
Conversion tracking & attribution review
Competitor & market research
Negative keyword & placement hygiene
Daily & ongoing optimization focused on revenue, not clicks
Weekly + monthly reporting
Dedicated PM, analyst & AI automation support
Landing page & funnel guidance
Request a PPC audit No obligation · Clear next steps
Ad spend stays with you
You pay the ad platforms directly. We never sit between you and your media budget.
What we charge for
Strategy, audits, setup, optimization, reporting, and the senior team behind your account.
Add-ons scoped separately
Landing pages, quiz funnels, tracking rebuilds, and heavy creative production are scoped per project.
Performance trends
PPC performance trends we optimize toward.
Composite trends across lead-gen and service-based accounts after improvements to tracking, campaign structure, landing pages, and budget allocation. Results vary by market, budget, offer, and sales process.
Cost per lead
CPL trend after tracking and search-term cleanup
Composite trend · example performance curve
Qualified lead volume
Monthly qualified leads after campaign restructure
Composite trend · example performance curve
Landing page conversion rate
CR % after dedicated PPC landing pages and quiz funnels
Composite trend · example performance curve
Wasted ad spend
% of spend on irrelevant search terms after audit
Composite trend · example performance curve
Compounding results
Make PPC + SEO work together for stronger ROI.
PPC brings leads now. SEO builds long-term visibility — helping you get more value from every campaign over time.
PPC alone
Instant traffic, but the meter never stops. The day you pause spend, leads stop and CPL keeps drifting up as auctions get more crowded.
SEO alone
Long-term equity, but slow. You wait months for rankings while competitors are bidding on your highest-intent terms today.
PPC + SEO
PPC tells you which keywords actually convert in week one. SEO compounds those proven winners into durable, free traffic.
The result
Lower blended cost-per-lead, higher share-of-voice, and a moat your competitors can't simply outspend.
How we work
A proven PPC process, not a black box.
Same disciplined cycle every month. That's why results compound.
01
Audit & Discover
Account, tracking, landing pages, and wasted spend.
02
Strategy & Plan
Campaign structure, keywords, and budgets mapped to revenue.
03
Launch & Optimize
Live in 1–3 days, then daily bid, query, and creative tuning.
04
Report & Scale
Transparent weekly and monthly reports tied to pipeline.
Book a Free PPC Strategy Call30 minutes • No pitch deck • Senior PPC strategist
Ready to make your ad spend accountable?
Tell us where your campaigns stand today — existing account, new launch, wasted spend, tracking gaps, or landing page issues — and we'll map the next step.
- Audit of existing account or fresh launch plan
- Tracking, landing page and funnel recommendations
- Clear KPI model and weekly reporting cadence